Virgin wine
Velocity Frequent Flyer partnered with Laithwaites Wine Group to launch an e-commerce platform where members can purchase wine using credit cards, frequent flyer points, or a combination of both. The goal was to create a seamless, rewarding shopping experience tailored to users’ preferences and purchase history.
Dynamic Pricing System
Displays real-time unit prices, savings, bonus points, and total cost in both dollars and points. A live pricing window updates dynamically as users adjust quantities, helping them understand value at a glance.
Flexible Payment Options
A dual-currency slider lets users split payments between dollars and points, visualising the balance instantly for full transparency.
Scalable UI Library
Developed a modular design library that can scale across Laithwaites’ international brands, including Hong Kong and the US, ensuring design consistency and easier global rollout.
Virgin wine
Velocity Frequent Flyer partnered with Laithwaites Wine Group to launch an e-commerce platform where members can purchase wine using credit cards, frequent flyer points, or a combination of both. The goal was to create a seamless, rewarding shopping experience tailored to users’ preferences and purchase history.
Dynamic Pricing System
Displays real-time unit prices, savings, bonus points, and total cost in both dollars and points. A live pricing window updates dynamically as users adjust quantities, helping them understand value at a glance.
Flexible Payment Options
A dual-currency slider lets users split payments between dollars and points, visualising the balance instantly for full transparency.
Scalable UI Library
Developed a modular design library that can scale across Laithwaites’ international brands, including Hong Kong and the US, ensuring design consistency and easier global rollout.
Virgin wine
Velocity Frequent Flyer partnered with Laithwaites Wine Group to launch an e-commerce platform where members can purchase wine using credit cards, frequent flyer points, or a combination of both. The goal was to create a seamless, rewarding shopping experience tailored to users’ preferences and purchase history.
Dynamic Pricing System
Displays real-time unit prices, savings, bonus points, and total cost in both dollars and points. A live pricing window updates dynamically as users adjust quantities, helping them understand value at a glance.
Flexible Payment Options
A dual-currency slider lets users split payments between dollars and points, visualising the balance instantly for full transparency.
Scalable UI Library
Developed a modular design library that can scale across Laithwaites’ international brands, including Hong Kong and the US, ensuring design consistency and easier global rollout.
Virgin wine
Velocity Frequent Flyer partnered with Laithwaites Wine Group to launch an e-commerce platform where members can purchase wine using credit cards, frequent flyer points, or a combination of both. The goal was to create a seamless, rewarding shopping experience tailored to users’ preferences and purchase history.
Dynamic Pricing System
Displays real-time unit prices, savings, bonus points, and total cost in both dollars and points. A live pricing window updates dynamically as users adjust quantities, helping them understand value at a glance.
Flexible Payment Options
A dual-currency slider lets users split payments between dollars and points, visualising the balance instantly for full transparency.
Scalable UI Library
Developed a modular design library that can scale across Laithwaites’ international brands, including Hong Kong and the US, ensuring design consistency and easier global rollout.